DMS Update

30 UPDATE 54 Brand identity and brand story It all starts with your brand. It’s the cornerstone on which the communication for all your property projects is built. A clear positioning ensures that you communicate consistently while setting yourself apart from the competition on the market.We therefore work on creating a strong brand identity and story for you. We conduct a market study and analyse the competition to establish where you stand as a brand.We look for opportunities and help develop a concept: brand story, name, logo, visual...We tell your target group what you are about as a brand, in their language.We then take that strategy as our starting point for all communication. Brand story:We always select the name and the visual style to fit the specific project assignment. Website:We consolidate all project information on a landing page within the property developer’s website. Social post: Online marketing has become a key component for promoting property projects and generating leads. Video:We produce a project video, published on the website and on social media to capture the interest of as many people as possible.