DMS Update
CORPORATEVIDEO WITH A STORY FOR VANWELLENGROUP After a rebranding and new corporate website, we hooked up with property developer Van Wellen Group again to create a corporate video expressing the company’s values in pictures and words. VIDEO | STORYTELLING Investing in sustainability For three generations now,Van Wellen Group has been active in the development and management of commercial and residential property in and around Antwerp and on the coast. We produced a professional corporate video to show customers, prospects and stakeholders what they do and what they stand for. The main themes running through the production were the firm’s family values and its clear investment in sustainability for the future of our children. Clear storyline Rather than just summing up a series of facts and figures, we opted to tell the story ofVanWellen Group by following an employee through a workday. From wishing the kid’s a good day in the morning to a look as the residential projects and logistics property at the Port of Antwerp. Our video team deployed drones to get some impressive views from the air.With the footage in the can, the editing began, including the addition of a voiceover track. All told, the result was an original accessible scene-setter. “ Rather than just summing up a series of facts and figures, we opted to tell a story. “ Watch the video 14 UPDATE 54
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